PinterestPlaybook_FINALA.png

Pinterest

I worked with the team at Pinterest to design an internal brand book that identified their consumer base, helped to brainstorm marketing campaigns and to encourage daily creativity within the Pinterest teams. I worked alongside one other senior designer, a team of strategists, a copywriting team, the leadership team at Pinterest and the print/production team.


Personal design responsibilities:

Overall visual design, art direction and brand theme

Sourcing and final decision for all stock photo imagery

Page layouts, font choice and font hierarchy

Custom portrait sketches and graphic elements

Custom GTM comps and touchpoints

Managing print and production team to ensure professional quality

Managing copywriting edits and masters with all teams