Emergent Cannabis Insurance, an extension of G2 Insurance, needed a new brand identity and visual representation. I designed their guidelines, presentation materials and art directed a custom library of images surrounding cannabis. Working directly with a sourced photographer in the Bay Area, I tried to capture a new, romantic and highly aesthetic alternative to the overly produced and outdated market behind weed products.
Personal design responsibilities:
Visual Identity Guidelines (logo, colors, font, applications)
Presentation Materials
Custom metric and graph templates
Art directed a custom fully owned high res cannabis library (used for web, social media, presentations)
